Get More Business With the Lowest Hanging Fruit

Sales leads are the lifeblood of any company – without them, businesses would have no way of finding new customers and expanding their operations. When looking for sales, prioritize the low-hanging fruit – your current customers. With them, it’s all about relationship building. Here are six tips to get more business by leveraging your existing…

Read More

How to Create a Marketing Plan and Stick to it!

Looking for a marketing plan that will finally work? Set reasonable expectations It’s easy to see other people’s stories of success and compare yourself to them, however, it’s important to remember to not compare your Chapter 1 to someone else’s Chapter 10. If you’ve been spinning all the plates and your business’ marketing has been…

Read More

Stop Hating Marketing

photo of Danielle sitting at table about to write

It’s become increasingly difficult to stand out in a noisy and crowded marketplace, which makes it easy for a small business to feel like they can’t compete with the big guys when it comes to getting new customers. Here’s the secret: customers buy products from the company they can understand, not the company with the…

Read More

Just start already!

🐥 We did a thing. I say that like it was spontaneous. It wasn’t, but it’s still a big thing for us. We got chickens. They’re nervous. They went through the US Postal System (which can be stressful for humans!) before arriving in a new place. It’s a nice place with nice people, but it’s…

Read More

Are you cracking marketing glow sticks?

I bought a tube of glow sticks last summer, thinking they would be fun to have for summer nights with my four-year-old. I tossed them into the outside toys bucket and forgot about them. Best of intentions, right? As we pulled said bucket out recently to get the water toys out (because, you know, it’s…

Read More

How to Inform Your Customers of Your COVID-19 Updates

Things seem to change on a daily basis right now. With regulations that change, causing business closures and openings, people are having a hard time keeping up with their favorite businesses. They are unsure whether businesses are closed, open, or operating on a modified basis. As a business owner, there are several ways you can…

Read More

Three Simple Ways to Engage Your Audience Online

No one knows all of the nuances and details of the algorithms of social media. However, we have seen consistencies and patterns in posting and promotion. What we do know is that social media platforms like Facebook and Instagram and Twitter all rank you higher as a business with the more engagement that your audience…

Read More

Help with Social Media: Weekly Content Calendar

It is important to create a content calendar to help you manage your social media. A content calendar makes your job easier and makes you more efficient when you are already short on time. Here is a quick, general content calendar to help you get started thinking about what your calendar should look like: Meet…

Read More