Stop Hating Marketing

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It’s become increasingly difficult to stand out in a noisy and crowded marketplace, which makes it easy for a small business to feel like they can’t compete with the big guys when it comes to getting new customers. Here’s the secret: customers buy products from the company they can understand, not the company with the…

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How to Set Yourself up for Social Media Success

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If you’re like most of our clients, you know you need social media for your business but you aren’t sure where to start or what to do. Social media is a powerful (and overwhelming!) tool to help businesses grow. A well-run social media plan can be an effective way to connect with new customers, build…

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How to Get Started With Social Media

photo of Danielle sitting at table about to write

You’ve got your own social media accounts and have posted a few times, but when you think about sitting down to do social media for your business, you break out in a cold sweat. Suddenly there seem to be more pressing tasks than social media, so you flee the room in search of something to…

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Tips for Creating Videos for Your Social Media Platforms

Content with pictures or videos is much more engaging than content with just words and text on social media. At DQB Strategies, we understand that photography and videography can be intimidating. When you see beautiful photos online and are not trained in photography, you might shy away from using photos and videos from a fear…

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Three Simple Ways to Engage Your Audience Online

No one knows all of the nuances and details of the algorithms of social media. However, we have seen consistencies and patterns in posting and promotion. What we do know is that social media platforms like Facebook and Instagram and Twitter all rank you higher as a business with the more engagement that your audience…

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Help with Social Media: Weekly Content Calendar

It is important to create a content calendar to help you manage your social media. A content calendar makes your job easier and makes you more efficient when you are already short on time. Here is a quick, general content calendar to help you get started thinking about what your calendar should look like: Meet…

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How to do Social Media: A Small Business Owner’s Guide

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Managing social media for your small business can be an overwhelming task. It takes time to invest in a strategy, creating a calendar, and actually implementing your plan. Small business owners often don’t have the resources to hire a marketing or communications person and, despite their best efforts, don’t typically have the time to spend…

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