Get More Business With the Lowest Hanging Fruit

Sales leads are the lifeblood of any company – without them, businesses would have no way of finding new customers and expanding their operations. When looking for sales, prioritize the low-hanging fruit – your current customers. With them, it’s all about relationship building. Here are six tips to get more business by leveraging your existing…

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What is a Lead Magnet?

You’ve likely heard of a lead generator or lead magnet before but may not be certain exactly what they are and how they can help your business. Lead generators are important to have in order to grow your business. Just like you wouldn’t meet someone for the first time and ask them to marry you,…

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Stop Hating Marketing

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It’s become increasingly difficult to stand out in a noisy and crowded marketplace, which makes it easy for a small business to feel like they can’t compete with the big guys when it comes to getting new customers. Here’s the secret: customers buy products from the company they can understand, not the company with the…

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How to Create a Social Media Content Calendar

scrabble letters spellng out social media

Social media management can be daunting and overwhelming. If you’ve ever wished someone would just tell you what to do, you’ve come to the right place. At DQB Strategies, we’re here to help you with your social media, whether you want us to do it for you or you just need a little help along…

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Email Marketing Tips

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It’s easy to feel overwhelmed about how to get started with email marketing for your business. Follow these simple tips to kickstart your email marketing. 1. Build your list. The first step to any email marketing campaign is building your list. This can be done through lead capture forms on your website, sign-up incentives like…

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Tips for Creating Videos for Your Social Media Platforms

Content with pictures or videos is much more engaging than content with just words and text on social media. At DQB Strategies, we understand that photography and videography can be intimidating. When you see beautiful photos online and are not trained in photography, you might shy away from using photos and videos from a fear…

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How to Inform Your Customers of Your COVID-19 Updates

Things seem to change on a daily basis right now. With regulations that change, causing business closures and openings, people are having a hard time keeping up with their favorite businesses. They are unsure whether businesses are closed, open, or operating on a modified basis. As a business owner, there are several ways you can…

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Three Simple Ways to Engage Your Audience Online

No one knows all of the nuances and details of the algorithms of social media. However, we have seen consistencies and patterns in posting and promotion. What we do know is that social media platforms like Facebook and Instagram and Twitter all rank you higher as a business with the more engagement that your audience…

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Help with Social Media: Weekly Content Calendar

It is important to create a content calendar to help you manage your social media. A content calendar makes your job easier and makes you more efficient when you are already short on time. Here is a quick, general content calendar to help you get started thinking about what your calendar should look like: Meet…

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